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Don’t add images to text content blocks

Make sure that your Mailchimp email campaign images look great; only add images to image content blocks.

In my Mailchimp classes I often hear people complaining that their images in email campaigns distort or look of low quality. The reason for this is almost always either:

  • The image added to the email campaign is less than 600px wide or
  • The image has been added to a text content block.

To do:

  1. Add images to image content blocks only (and not text content blocks). 

Note: If you want text to the left or right of your image then use the Image + Caption or Image Card content blocks.

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Related

  • The Three Biggest Mailchimp Mistakes
  • How to Add a Surveymonkey or Typeform Survey to Mailchimp
  • Top Reasons for Mailchimp Image Problems

Filed Under: Marketing

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Gary is a Mailchimp Expert and Partner. He delivers Mailchimp training and consulting services in Australia, New Zealand and Singapore. Gary presents at Mailchimp events and hosts the first, and only, Australian Mailchimp sponsored event. He is M.B.A. qualified from Henley Business School, U.K.

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