Many organizations like to have a section on their website where visitors can view past email newsletters. This encourages engagement and allows visitors to keep updates even if they don’t subscribe to receive email marketing. Fortunately it’s simple to add a ‘feed’ to a web-pages so that the latest Mailchimp email newsletters are automatically displayed in a list.
In this tutorial, Gary, a Mailchimp certified partner shows the various ways that sent email campaigns can be added to a website (also with explanations of the advantages and disadvantages of each method). Gary then shows how simple it is to add the automatically updated list of past sent campaigns to a WordPress page.
Whether you’re a church, a club, a government department, a charity, a university or any other organizations you’ll benefit from showing a list of your latest newsletters on your website.