I have a customer that sells pharmacy related products online. They don’t sell prescription medicines but all the other things that pharmacies sell (personal hygiene products, fragrances, vitamins and so on). They asked me to help them increase sales using email marketing (specifically Mailchimp). Getting sales data from Shopify to Mailchimp The online pharmacy uses […]
Archives for February 2018
3 easy ways to boost SEO
SEO is about identifying and implementing what search engines (primarily Google) deem most important. These actions typically involve making your website easy to understand and read by visitors in addition to the search engines being able to understand your content. Google, in their SEO Starter Guide, define SEO as being about helping search engines understand […]
How to get a free Mailchimp Subscription
Yes, Mailchimp offer a free subscription for an unlimited time. The free account is feature packed and many of my Mailchimp training attendees happily use the free subscription. Instructions below The limitations of the free account are that you may have a maximum of 2,000 subscribers and may send a maximum of 12,000 email campaigns […]
How to import LinkedIn connections into Mailchimp
You have connected with people in LinkedIn so why not communicate with those contacts with email marketing! Many people have hundreds or thousands of LinkedIn connections however derive no value from those people. Using Mailchimp to communicate relevant information that may be of interest to your connections can prove very valuable. Below are instructions on […]
A responsive countdown timer for Mailchimp
Creating a sense of urgency prompts our potential customers to buy. Scarcity of course is another means of persuading people to buy. In email marketing, or on our website, a countdown timer is a great way to impose these psychological effects on our clients. A simple countdown timer for email marketing On websites we can […]