We are happy to announce that we’ve scheduled our first Mailchimp class for Cairns, Queensland. Our classes are designed for both beginners and experienced users of Mailchimp. See reviews by past attendees as submitted to Mailchimp. Learn More & Book Mailchimp Class Content In class we cover all of Mailchimp except for development/coding. We even […]
Archives for July 2018
What should your email marketing open & click rates be?
I often get asked in Mailchimp training what a good open and click rate is. Although email marketing open and click rates differ by industry there are various general guidelines. What are open and click rates? The most basic measures in email marketing are open and click rates. Definition of open rate An open rate […]
Why reviews matter for online sales
We all aim to have a five star rating for our online reviews. It stands to reason that the higher the average review, the more trust consumers will place in our brand. My MBA dissertation centered on market entry strategies for online retailers. Even back in 2005/2006 it was plainly evident that higher perceived trust […]
All Mailchimp Sending IP Addresses
I regularly get asked to provide the IP addresses that Mailchimp use to send email campaigns. These IP addresses are often used by organisations to white-list incoming Mailchimp send messages. How many IP addresses do Mailchimp use and what are they? Mailchimp send your email marketing from any of 86016 IP addresses. The CIDR ranges […]
Perth Mailchimp Class
We have scheduled a further Mailchimp workshop for Perth. This class is designed for beginners and those already using Mailchimp. Whether you’re new to Mailchimp or have been using it for years, you’ll leave class knowing how to quickly and easily create effective and high converting email marketing. Note: This is a small class. please […]