Australian business consulting & implementation services
Hi, I’m Gary (Ph.D., MBA). I provide effective marketing, productivity, and customer experience consulting and implementation services.
Contact me and let’s discuss how I may add value.
Consulting and implementation services
Leading consulting and implementation services for government, NfP, large and small organisations.
Marketing
From helping with your marketing strategy to boosting your digital marketing return on investment, I’ll help. I’m a Mailchimp Pro Partner, have facilitated marketing workshops with leading organisations, and have consulted to marketing teams. Contact me for ideas on how I can enhance your customer engagement. Some of the marketing services I offer:
- Marketing automation.
- Marketing technology (MarTech) integration.
- Customer persona definition.
- Segmentation, targeting and positioning analysis.
- Spam Act compliance.
- Digital marketing ideas.
- Marketing ROI improvement consulting.
- and much more …
Process improvement and automation
Aimed at improving productivity and reducing costs, I’ll help by analysing your processes, recommending improvements, and implementing them. Your organisation consists of many processes enabled by people and technology; for example your H.R. processes. Identifying where process steps may be streamlined and implementing improvements can make a significant difference. Depending on your organisation, you may want to implement AI to improve effectiveness, or perhaps your aim is to reduce repetitive tasks required of your employees. See the Mailchimp article about my process improvement, which helped ANU get 5 million downloads. I can help you too.
Customer experience
Customer experience (CX) is about optimizing your customer experiences. I help by collecting, analysing and reporting on qualitative and quantitative customer feedback (e.g. survey data via Qualtrics, and Google review data analysis). I then aid in improving CX through process improvement and employee awareness. Government departments and businesses of all sizes may benefit from a CX focus. Contact me to discuss how I may initiate or further your CX program.
Data analysis and market research
I’ll help make sense of your data. You provide your data and objectives, and I’ll derive meaning aimed at your stakeholders. Whether you want to identify customer segments using your sales and Google Analytics data, or you need help determining how to improve engagement with existing or new audiences, I’ll assist. I use Python, Excel, R, and other data analysis tools to deliver findings from qualitative and quantitative data.
Looking for training? I offer workshops and classes tailored to your needs.
About Gary
With more than 25 years of consulting and training experience across government, corporate, and non-profit sectors, including collaborations with globally recognized brands, I bring a strategic, research-driven approach to business tasks. Based in Brisbane, Australia, I have delivered over 110 training programs to corporate and public audiences and advised organisations worldwide on marketing, digital strategy, and process improvement.
My expertise has been featured in radio broadcasts and various media outlets, and my research, both qualitative and quantitative, has appeared in leading peer-reviewed academic journals. I serve as a reviewer for respected publications in business and management and lecture at university on business, technology, and digital innovation.
Holding a Ph.D. in marketing and digitisation, along with an M.B.A., I integrate academic rigor, practical insights, and industry best practices to drive meaningful outcomes for clients. My consulting combines strategic foresight, evidence-based methodologies, and a commitment to continuous improvement.
5 Million Downloads
Mailchimp published a case study about my work with the Australian National University.
These brands trust my services
