Amazing Marketing Stats (for everyone)

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Predictive Marketing by Artum and Levin

Amazing Marketing Stats (for everyone)

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In 2020 Mailchimp sent 10,579 emails every second

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In Facebook, product informative content has a negative impact on user engagement however emotional and philanthropic content has a positive impact on engagement

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249.95 billion spam emails were sent daily in June 2021

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People rate meat labelled as 75% fat free as tasting better than meat labelled as 25% fat

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Customers’ email marketing activity is up 15% since the beginning of the pandemic compared to the same time last year

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Up to 90% of marketing spend goes to advertising and retail promotions. Yet the single most powerful impetus to buy is often someone else’s Advocacy.

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The organization must learn to think of itself not as producing goods or services but as buying customers, as doing the things that will make people want to do business with it.

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Many marketers don’t realize that 80 percent of the work associated with predicting future customer behavior is going towards collecting and cleaning customer data