I was thrilled to see that the Red Hot not-for-profit uses WordPress to power its Site. Red Hot is an organization ‘fighting AIDS through popular culture’ and I initially became aware of Red Hot through the RED HOT + BLUE album and video from 1990. Here is a bit about RED HOT + BLUE from the Red Hot WordPress Site:
Red Hot + Blue, featuring contemporary pop performers reinterpreting the great songs of Cole Porter, was the first in the Red Hot series. Released in 1990, it sold over a million copies worldwide and was heralded as one of the first major AIDS benefits in the music business. The accompanying television special featured ground breaking videos for nearly every song. Created by famous directors, these clips openly portrayed the effects of AIDS on our society. Blue has now been released on a special two-disc set including the original CD remastered, and a DVD Of the home video.
Why charities choose WordPress
WordPress really is an excellent choice for charities, community Websites and not-for-profit Blogs and Sites. The low cost of ownership combined with the ability to do so much with the software so easily is a very attractive proposition. Because of the origins of WordPress being in Blogging, publishing news items, press releases and articles is simple and quick in WordPress.
Tens of millions of WordPress Websites, both big and small, run WordPress so for community based groups it’s often simple to find volunteers to administer their Website. I’ve worked with quite a few religious entities, schools and other charity and not-for-profit organizations and the model of having cvolunteers manage a WordPress Website works well.
How not-for-profit organizations use WordPress
Here are how some not-for-profit and charity organizations are using WordPress:
Red Hot use their WordPress Website in the main as a blogging platform. Most of the information is provided by volunteers in the form of Blog Posts which are categorised e.g. videos or music.
Cure is a charity providing surgery for those in need in developing nations. Their WordPress Website is beautiful and is used primarily as an information source but also has a less prevalent Blog section.
This charity‘s mission is ‘to adequately develop the most vulnerable and disadvantaged children of India’s “lowest caste” by providing them world class education and instilling globally shared values to enable them to aspire to careers and professions of their choice’. The Site is used as a more ‘corporate’ and information Site with little use of Blogging.
There are tens or hundreds of thousands of other charities and not-for profits using WordPress for good reason 🙂