The Federal Trade Commission in the U.S.A. is requesting comments regarding the CAN-SPAM Act. It has been 14 years since the CAN-SPAM Act was introduced and there is a growing community of ethical marketers, privacy proponents and others questioning the effectiveness of the Act in preventing … [Read more...] about The Spam Act 2003 doesn’t work. Let’s fix it!
I received the following message from a Mailchimp customer: Dear Gary, I've been blocked by Mailchimp and they advised me to look for an other provider. But I really didn't do anything wrong. It's so frustrating. And almost impossible to find the problem. Could you help me with that? Kind … [Read more...] about Reasons that Mailchimp may block your account
There is a common misconception that when an email doesn't reach the recipient there is a problem with the sending system. I often get asked, in relation to Mailchimp, why Mailchimp isn't sending to some subscribers. Mailchimp email sending isvery reliable and all your email messages will get sent. … [Read more...] about Why doesn’t Mailchimp send to all my subscribers?
A question I get asked regularly in Mailchimp classes that I deliver is how Mailchimp knows if a subscriber has marked a campaign as spam. Quite simply, receiving servers alert Mailchimp when a recipient marks a Mailchimp campaign as spam or junk. Spam messages are a major problem; approximately … [Read more...] about How Mailchimp knows if subscribers have marked emails as spam
I use Xero to invoice my Mailchimp training and consulting clients. I love that I can quickly email invoices to clients who may then pay using credit card (via Stripe, my preferred payment gateway). As I email invoices to clients I need to be sure that my clients receive their invoices. Generally … [Read more...] about What you must know about Xero SPF records
A client contacted me earlier today regarding not being able to send a Mailchimp email campaign. When he went to send his email marketing email he received the following message: Mailchimp's abuse prevention system, Omnivore, has identified some issues with the addresses on your Newsletter that … [Read more...] about About Mailchimp High Abuse Complaints Warning
Way too often I get asked by organizations why emails that they send are automatically sent to the recipients spam (also called junk) folder. The recipient of course usually doesn't check their spam folder therefore they assume that they haven't received an email message from the sender. You must … [Read more...] about How being marked a spammer destroys your domain!
I've been asked many times recently where people can enable the reCAPTCHA on their Mailchimp signup forms. A search of the Mailchimp support articles shows various help posts with advice such as 'We encourage you to enable reCAPTCHA on all your embedded forms to prevent spambot signups. When … [Read more...] about Why the Mailchimp reCaptcha option isn’t showing
In email marketing, a bounce is where the campaign couldn't be delivered to the recipient. If the deliverability issue is temporary (such as the subscribers email mailbox being at capacity) we refer to a soft bounce and if there is a permanent issue (such as the email address no longer exists) then … [Read more...] about Why am I getting a compliance warning for high bounce rate?