A massive change is coming to the Google Search Engine Results Pages (SERPs). Mobile-friendly websites will see an advantage over those websites that aren't mobile optimized. This of course makes alot of sense as many websites are seeing greater numbers of mobile visitors as opposed to visitors on … [Read more...] about Does your Website pass the Google mobile SEO test?
SEO is actually relatively simple. Contrary to the hard-selling SEO resellers that promise you good rankings in Google (anyone that states that they will get you on the first page of Google should be avoided as they are lying); you can do a great job of SEO yourself. Google never guarantees top … [Read more...] about Advanced SEO made easy – Schema.org
Today a client had an excellent question; "why wouldn't a WordPress website use CloudFlare?". I try to get all my web design / web development clients (I'm also a Mailchimp Expert so my business is divided into two distinct specialities) to use to use CloudFlare and I'm so used to communicating the … [Read more...] about Why shouldn't I use CloudFlare?
Yesterday, Google announced that HTTPs is an SEO ranking factor; if you deliver your website over HTTP TLS / HTTPs you get a bit of extra SEO love by Google and the chance increases of appearing more prominently in the SERPs (Search Engine Results Pages). Enabling HTTPs delivery of a website can be … [Read more...] about How to setup CloudFlare Flexible SSL for WordPress
Google today announced that using HTTPs is now a ranking factor. Put another way, if you don't use HTTPs on your website you're missing out in the SEO department. A very small proportion of websites use HTTPs as, although HTTPs protects the data travelling between a web server and the website … [Read more...] about Google – use HTTPs for SEO
You will know by now that the time it takes for your webpages to load correlates to conversion rates and SEO. There are many case studies and much research by Google, Amazon.com and others how even a slightly slower loading website means visitors are more prone to abandon your website. If people are … [Read more...] about 3 minutes to turbocharge WordPress
I implement Mandrill transactional email sending on many WordPress websites. WordPress by default sends email from the server on which it is hosted. If you use shared hosting then this can cause problems for email delivery as if another website on the shared server is deemed a spammer then this may … [Read more...] about Does email reputation influence SEO?
Structured Data is machine readable HTML that conforms to agreed standards. Structured Data helps 'bots to overcome any misunderstanding there may be about what the data on a webpage means. As an example, think about this address: 51 ABC Street West Pymble NSW 2073 Australia The address above is … [Read more...] about Significant websites using Structured Data
There is just such a large variance in the quality and pricing of webhosting. Unfortunately choosing a webhost for most people is a daunting task; IIS or Linux hosting?, cPanel or Plesk?, 5GB disk space or more? and the choices go on and on. I often get asked which webhost people should use for … [Read more...] about In Australia? Where to host your Website.