If you use Mailchimp to send your email marketing then you are sending these emails from the Mailchimp domains and IP addresses. The bottom line is that if you have a specific need that requires that you send from your domain or IP address then Mailchimp isn’t for you. Why using Mailchimp IP addresses means […]
Does Mailchimp meet new Google Apps security?
Google made the internet safer when they started to use HTTPs as an SEO ranking signal. This encouraged millions of website owners to serve their website content over HTTPs (using an SSL certificate). They are doing it again but now with email. In both Gmail and Google Apps, there are now two indicators of security. […]
How does Mailchimp know if I’ve purchased a list?
If you buy a list of email addresses and try to import them into Mailchimp, your account will be suspended. Getting omnivore warnings and need help? Get help! Just how big is the email spam problem? According to data collected from 400 million email accounts between 2012 and 2014 by the Messaging, Malware and Mobile […]
The massive popularity of Mailchimp
I often get asked about various stats in relation to EDM during Mailchimp training classes that I deliver. The popularity of email marketing is booming as, per the Harvard Business Review, email marketing is the most cost-effective advertising method available today. The most popular email marketing service is Mailchimp and, to illustrate how much their […]
The Easy Way to Boost Revenue using Mailchimp
So you’re a Mailchimp guru. I assume you already use segmentation and personalization in your Campaigns? If not then you’re missing on a massive increase in open rates, click throughs and revenue. The ROI for EDM is widely known to be very positive. There are two two really simple to use features, segmentation and personalization, […]
Mailchimp smashes email sending record
I was interested to see just how many email marketing messages are being sent this holiday season (U.S. Thanksgiving week specifically which includes big shopping days such as Black Friday, Cyber Monday and Giving Tuesday). Last Friday 1.2 billion emails were sent through Mailchimp and 375 million emails were sent through Constant Contact this past Monday […]
Mailchimp to Hotmail and Gmail problem
Someone contacted me from my listing on the Mailchimp Experts Directory with an interesting question. In short, the Mailchimp user has over 100,000 subscribers and has been sending his email marketing to subscribers for over 18 months. What he has noticed is that during this year, open and click rates of campaigns sent to Gmail and […]
What to do about Mailchimp Omnivore Warning
There are quite a few different warnings you may receive when importing subscribers into a list. Mailchimp is (correctly) very careful about complying with various anti-spam laws and ensuring that their customers only send emails to people that have agreed to receive email newsletters. Getting omnivore warnings and need help? Get help! Below is one […]
Why won't Mailchimp send to some of my subscribers?
A client recently asked why Mailchimp won’t accept certain of her subscriber email addresses even although she knows the email addresses to be valid. Here is part of my response. In its simplest form, its important to understand why Mailchimp will or won’t accept an email address. Ultimately with Mailchimp it’s all about protecting their […]
Constant Contact Solution Providers
We are very happy to announce that Constant Contact have named us Solution Providers. Constant Contact have recognized our skills with email marketing and our partnership with them means significant benefits for our customers. We have been involved with helping people with their EDM setup and effectiveness for a number of years, particularly with Mailchimp […]