Do you want better open and click rates for your email marketing? By authenticating the domain you send from in Mailchimp you will see fewer of your emails being caught in spam folders. Authenticating your domain takes a few minutes and you will get better open and click rates from your email campaigns. If you […]
With Gmail starting to show logos in the inbox it is a great time to start to prepare to have your logo show to your email message recipients. The display of logos in the inbox will greatly increase the chance of your email marketing getting noticed. I’m sure we’ll see open rates increase substantially for […]
You absolutely should have your sending domain authenticated in Mailchimp. Once you authenticate the domain that you use as the sending domain in Mailchimp you’ll find fewer emails going straight to the spam folder. Why you must authenticate your domain Authenticating your domain is recommended by governments and security organizations. Authentication is essentially an email […]
Do you want to get better email marketing results? We’ll authenticate your domain for you.
You don’t want your email marketing campaigns being identified as spam. Follow these instructions that will reduce the chance of your Mailchimp email messages going directly to spam folders.
There are three reasons that you should authenticate your Mailchimp domain: Your email campaign will show you as the sending domain and not Mailchimp and More of your emails will get through spam filters (and it will be more difficult for spammers to spoof your domain). Authenticating your domain is a once-off activity. Firstly we […]
In my Mailchimp classes (both online and classroom training) I always go through why spam filters may identify email campaigns as spam. There are the usual things that many people are aware of in avoiding being identified as a spammer such as not enough text in a campaign and not using a high quality email […]
The quality of your domain affects how many of your email messages reach your subscribers. If your domain quality (also occasionally called domain authority, sender score and sending reputation) is low then most of your email messages will go directly to spam. If you domain quality is high then your messages are far less likely […]
If a certain company isn’t receiving your Mailchimp campaigns, then there is a good chance that the company email firewall is blocking emails received from Mailchimp. If this is the case then the email administrator will likely need to whitelist the Mailchimp sending IP addresses. I’ve listed the Mailchimp sending domains and subdomains previously and […]