I was interested to see just how many email marketing messages are being sent this holiday season (U.S. Thanksgiving week specifically which includes big shopping days such as Black Friday, Cyber Monday and Giving Tuesday). Last Friday 1.2 billion emails were sent through Mailchimp and 375 million emails were sent through Constant Contact this past Monday (a new record for Constant Contact).
Global marketers said they consider email to be the top rated channel by ROI, coming in ahead of SEO and content marketing. Forbes
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🚨 New MailChimp record! 🚨 We sent 1.2 billion emails on Black Friday, and 1.1 billion emails on Cyber Monday.
— Mailchimp (@Mailchimp) December 1, 2015