Are your images in your email campaigns failing to display for some people? There are two likely causes for images not displaying by default.
If contacts receive your email campaigns however they see an empty box where the image should show then there is likely one of two issues:
- Images added to your campaign were in a file-type not widely used.
- The contact has a local setting to avoid displaying images by default.
To do:
- Only send campaigns with images of the file-types; JPG, JPEG, PNG or GIF (TIFF, SVG, BMP and other filetypes aren’t as widely supported by email readers).
- Always include a “read in browser” link at the top of each campaign. As the sender we can’t force the recipients email reader to display images.
Note: Unfortunately the setting to not display email images is a setting on the recipients email system.
All images in my test email (newsletter campaign) are “broken image” icons but I simply uploaded the (properly sized jpg) images to Mailchimp when I created the email campaign. I use gmail and have never had trouble seeing images before and my local settings are to display all images. Also never had this problem when sending Mailchimp campaigns last year.
Hi Galla,
That really is odd! I use Gmail too and haven’t seen the problem that you’re having. Was this perhaps a temporary problem i.e. if you try again now do the images show?
Hey Gary, I’ve been using Mailchimp for like 10 years. And I’ve noticed over the last few years (maybe from the beginning, not sure) that my images don’t show up – that is when I get my own Mailchimp emails in my gmail, I have to click a link at the top to display images (even I click the Always display images link, but have to do it every time). All other emails I get the images show up, so it’s not a setting in my gmail. I’m not sure if this problem is happening to my customers or not. Nevertheless its VERY DISCONCERTING that images don’t automatically show up when I get the email. And I wonder if I’m doing something wrong on mailchimp, but can’t find any articles online about this particular problem.
Do you know what could be going on?
Hi Jesse, I haven’t ever heard of this issue. Images are just a link in Mailchimp (the link is a standard HTML image link just like any website or other email). It is up to the receiving system to display the image. It therefore must be something on the Gmail side or your side and not Mailchimp 🙁