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Marketing Strategy Facilitators & Mailchimp Pro Partners

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Gold Coast Mailchimp Classes

Gold Coast Mailchimp Training 2019

Our next public Mailchimp class on the Gold Coast:

July
31

2019

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Join our 2019 public classes on the Gold Coast. If you’re looking for corporate Mailchimp classes please contact Gary directly.

Learn Mailchimp from a Mailchimp partner! These and many other brands trust Gary for their marketing training.

Level: Beginner to Advanced
Duration: 6 Hours
Location: Surfers Paradise, Gold Coast
Attendees: Maximum 7
Content: Mailchimp is covered from start to finish (besides coding).

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Why Trust our Training

We are one of few organizations worldwide listed by Mailchimp as training Experts and Partners! Mailchimp have recently reviewed all people and organizations they list in their Expert directory (which resulted in many listed Experts being removed by Mailchimp). Being listed by Mailchimp as an Expert and Partner is a stringent process whereby applicants prove their knowledge and provide customer references.

Our class attendees benefit as we are kept updated, and supported, by Mailchimp which translates into better quality training for you.

Brisbane Powerhouse, Maggie Beer, Tourism Tasmania and hundreds of other leading organizations use Gary’s Mailchimp advice. You could benefit too.

Mailchimp Class Content

The following topics are covered in training.

1. Introduction

  • How to get help.
  • What Mailchimp offers.
  • The Mailchimp user interface.
  • Mailchimp plans.

2. Marketing Strategy & Spam

  • What is a marketing strategy?
  • What is in a marketing strategy?
  • The Australian Spam Act, privacy & Mailchimp sign-up requirements.
  • Domain quality.

3. Audiences

  • Adding an Audience.
  • Adding contacts.
  • Contact quality.
  • Segmentation & Tags.

4. Landing Pages, Advertising & Postcards

  • Facebook, Instagram and Google Ads.
  • Landing Pages.
  • Postcards.
  • Upcoming Mailchimp capabilities.

5. Templates & Email Campaigns

  • The relationship between templates & campaigns.
  • Creating a campaign.
  • Types of campaigns.
  • Using content blocks.
  • Personalization (merge tags).
  • Testing a campaign.
  • Posting to Twitter and Facebook.
  • Sending a campaign.
  • Replicating a campaign.
  • Automation campaigns.
  • Styling forms and response email messages.

6. Reports

  • What reports are available.
  • Important measures.
  • Determining where recipients click.
  • Improving future marketing.
This class is designed to make Mailchimp simple to use whilst enabling you to use all it's features.