For various clients in the past I have provided business cases for technology including the assessment and procurement of competing Information Technology products. Apple products have been a part of the assessment particularly in education based organizations. The Apple products have generally competed against PC variants such as Dell, HP, Lenovo and Acer and the total cost of ownership (across the product lifecycle) of Apple products has always exceeded that of the PCs. I have therefore wondered as to the attraction of Apple products to consumers!
Skype on iPod Touch
Mothers Day in Australia (yesterday) and I decided to give my wife something she had been speaking about for ages, an Apple iPod touch . I was dubious about the ‘cost to benefit’ ratio that the iPod Touch would realise as they are not cheap! Trying to justify the cost I calculated that international phone call bills will be reduced through using the iPod Touch for Skype calls. Without having used an iPod I was still battling to justify the cost, until I used it!
Positive Review for Apple iPod Touch
I now understand the attraction to Apple products. They are solid, look and feel great and are really user friendly. The screen of the iPod Touch is fantastic in clarity, colour and even the touch screen works perfectly. O.k., it did take awhile to load iTunes onto the PC and register the iPod but now that that is done, loading applications, music and video is quick and simple. The most impressive of all was how simple it was to get the iPod connected to, and working with, the home wi-fi. Using the Safari Internet browser on the iPod is great for Web surfing particularly on social networking sites such as Twitter and YouTube. The touch screen keyboard is a little small for lots of typing but is fine for minimal typing.
A Two Year Old can use an iPod
So, getting back to the cost versus benefit……Again, the iPod is not inexpensive however my conclusion is that, for home use, the iPod is awesome; even my two year old daughter is enjoying playing the piano on the iPod as is my four year old learning from playing a memory game. I am not however convinced that this is the best non-phone mobile device for business use. Perhaps that conclusion will change as I get more use from the iPod.