I’ve blogged recently about my sadness of Mandrill being integrated into Mailchimp and the associated higher costs for small volume transactional email senders. I’ve moved from sending my WordPress emails with Mandrill to Amazon SES and have finally settled on Mailgun (with their 200 free daily transactional email sends). Mailchimp have been good at communicating the various […]
Marketing and Mailchimp News and Tutorials
Mailgun, a free Mandrill alternative for WordPress
Mailchimp recently advised of various changes to its awesome Mandrill transaction email service. The most significant change for small businesses and low volume senders is that there is now a minimum monthly subscription cost of $20. This relates to a high cost per send if your transactional email volumes are low. I’ve been using Amazon […]
How Mailchimp Boosts Eventbrite Registrations
I deliver Mailchimp training. I use Eventbrite to sell tickets for my public Mailchimp classes because it saves me masses of time; create an event and make it live and Eventbrite handles the money and bookings side of things for a small proportion of the value of sales. Eventbrite doesn’t actively promote events (yes it does […]
Get your Facebook leads in Mailchimp
Facebook Lead Ads work well in getting potential sales leads. But what if we could automatically get our leads into a list in Mailchimp. We could then set Mailchimp Automation to send a series of EDM to our new leads, all without doing a thing. Conversion rates are 53% higher when using Automation and sending […]
Awesome banner images for Mailchimp (in seconds)
I often get asked during Mailchimp training where attendees may get custom banners or images for their email campaigns. Some people choose to use a graphic designer or create the designs themselves in Adobe Photoshop or Illustrator. For those that don’t have the necessary graphic design skills or just want an image really quickly then fortunately […]
Which subscribers did my Mailchimp import accept?
I often get asked during Mailchimp training, how a user knows which subscribers have been successfully imported by Mailchimp. Mailchimp provides two simple ways of knowing which email addresses have not been imported into your list and the reasons for any issues. Mailchimp import report from the Dashboard As long as you know where to […]
Moving from Mandrill to Amazon SES in WordPress
I’m very disappointed that Mailchimp has decided to include Mandrill as a paid Mailchimp subscription option (rather than keeping it a stand-alone service). Mandrill is an excellent transactional email services and has been very inexpensive for small businesses. I’ve worked with clients with numerous Mandrill integrations and troubleshooting. Unfortunately the cost of using Mandrill will […]
Does Mailchimp send from a single IP address?
If you use Mailchimp to send your email marketing then you are sending these emails from the Mailchimp domains and IP addresses. The bottom line is that if you have a specific need that requires that you send from your domain or IP address then Mailchimp isn’t for you. Why using Mailchimp IP addresses means […]
Does Mailchimp meet new Google Apps security?
Google made the internet safer when they started to use HTTPs as an SEO ranking signal. This encouraged millions of website owners to serve their website content over HTTPs (using an SSL certificate). They are doing it again but now with email. In both Gmail and Google Apps, there are now two indicators of security. […]
Mailchimp ‘no longer supports list imports’ error
Mailchimp is very diligent in trying to ensure that their clients don’t spam. With Mailchimp clients sending 68 million emails per week to Australia alone it is good for everyone (except spammers) that Mailchimp goes to such effort to reduce phishing and junk messages being sent. Part of the Mailchimp abuse-prevention initiative is trying to […]