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Archives for February 2021

Mailchimp Q&A Episode 2 – Your Mailchimp Questions Answered

Mailchimp Q&A

In this video series I answer common questions about Mailchimp. This episode includes answering, and demonstrating the answers to, the following questions: What are hard bounced and soft bounced emails? Can I add another sending domain for email marketing? What is the difference between a segments and tags? How do I add the recipients first […]

Filed Under: Marketing February 2021

Mailchimp Q&A Episode 1 – Your Questions Answered

In this video series I answer common questions about Mailchimp. This episode includes answering the following questions: What does ‘cleaned’ mean in Mailchimp? What Mailchimp help and support is available? How many subscribers can I have in a free Mailchimp account? Can I sync contacts between Salesforce and Mailchimp?

Filed Under: Marketing February 2021

Using the AIDA Copywriting formula to Create Compelling Email Marketing

Many of the top brands use a simple copywriting formula that works. In this tutorial I demonstrate how to use the AIDA (Attention, Interest, Desire and Action) copywriting formula in your own email marketing. I show how Uber and Pepsi use the AIDA copywriting formula in their email campaigns and illustrate how to use the […]

Filed Under: Marketing February 2021

Magically Have Mailchimp Capitalize Your Subscribers First Names

Filed Under: Marketing February 2021

Learn to Add a PDF Attachment in the New Mailchimp Email Builder

Mailchimp has introduced a new email builder. In the new email campaign builder it’s not obvious how an attachment can be added to your email marketing campaigns. In this video I give instructions how to use the Mailchimp Content Studio or Dropbox (or Google Drive, Microsoft OneDrive etc.) for your files that you want to […]

Filed Under: Marketing February 2021

How many of my Mailchimp emails go to spam?

I received a message from a client as below. I’ve included my response below the question. I’ve wondered how many of my Mailchimp emails end up in peoples’ spam folders. I had an example of this today from a colleague. He sent me a Mailchimp email that ended up in my spam folder. I know […]

Filed Under: Marketing February 2021

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Gary is a Mailchimp Expert and Partner. He delivers Mailchimp training and consulting services in Australia, New Zealand and Singapore. Gary presents at Mailchimp events and hosts the first, and only, Australian Mailchimp sponsored event. He is M.B.A. qualified from Henley Business School, U.K.

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gary@organicweb.com.au
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