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Archives for 2021

Need ideas for your Mailchimp email subject line?

Free Mailchimp subject line ideas generator

I often get asked what makes for a good Mailchimp subject line. There is no one best subject line as each organization, product and news item is different and your contacts may well differ from a similar organizations contacts. I therefore created a free tool that generates subject line ideas for you, based on your […]

Filed Under: Marketing

How to insert a WhatsApp link into Mailchimp

In this video I demonstrate how to generate a WhatsApp click-to-message link and include the link in a Mailchimp email campaign. I go through how to create the WhatsApp hyperlink and how to add the hyperlink to a Mailchimp email marketing campaign.

Filed Under: Marketing

The simple way to quickly change your NBN provider

It’s very simple to change your NBN internet provider and takes just a few minutes. Unfortunately many companies describe the process of moving to a new (and cheaper) company as being difficult. I recently moved NBN from a company I’d been with for years. I hadn’t moved as it sounded very complicated to move to […]

Filed Under: General

Mailchimp – how to correct the name field before import

One of the most common questions I get from Mailchimp customers is how to correct the first name field for contacts. Often the first name field includes the last name or is in upper or lower case. It isn’t simple in Mailchimp to, for example, separate the first and last names in a single field […]

Filed Under: Marketing

How to switch Mailchimp email builders (in 90 seconds)

In this short tutorial I show how you can easily switch between the new and classic (old) email campaign builders in Mailchimp. If you want to try the new builder or move back to the classic builder then these instructions will help.

Filed Under: Marketing

How to automate EndNote library daily backups

I use EndNote X9 for my doctoral studies. I love the way it integrates so well with Microsoft Word however it drives me crazy how unstable the library is. I learnt the hard way that the library becomes corrupt when it’s stored on a shared drive such as Microsoft OneDrive or Google Drive. I now […]

Filed Under: General Technology

How to use the new Google My Business app in Mailchimp

Mailchimp have just released Apps in the new email builder. The first app launched is Google My Business. It’s now very simple to insert your reviews and other business details into your email marketing campaigns. This tutorial shows how to connect Google My Business with Mailchimp and then how to insert your business details into […]

Filed Under: Marketing

How to farm Chia at home (beginners guide)

Chia is a relatively new cryptocurrency. You can either buy Chia coins (also termed XCH) or you can earn coins by farming Chia using your computer. In this post I’ll describe how you can easily farm Chia using your Microsoft Widows computer. What you need to farm Chia You’ll need the following to be able […]

Filed Under: Internet

Learn How to Automatically Tag Ecommerce Customers in Mailchimp

In this tutorial I demonstrate how to use Mailchimp Customer Journeys to automatically tag customers where they’ve spent over a certain amount. This is very useful if you have a Shopify, WooCommerce, Magento or other store connected to Mailchimp and want to follow up with automated marketing.

Filed Under: Marketing

How to Add First Names in Mailchimp Email Marketing

Email campaigns that include the first name of the recipient result in higher click and engagement rates. Fortunately Mailchimp make it simple to add the first name of the subscriber into email marketing. In this tutorial I demonstrate how to add the first name of subscribers automatically in the new Mailchimp email builder. In addition […]

Filed Under: Marketing

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Gary is a Mailchimp Expert and Partner. He delivers Mailchimp training and consulting services in Australia, New Zealand and Singapore. Gary presents at Mailchimp events and hosts the first, and only, Australian Mailchimp sponsored event. He is M.B.A. qualified from Henley Business School, U.K.

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