When a person clicks the unsubscribe link in your Mailchimp email marketing campaign, they are shown a survey that asks them why they unsubscribed. Whether the person completes the survey or not, the person will be marked as unsubscribed in your Mailchimp audience. For branding purposes it is advisable to add your logo and brand […]
Archives for May 2020
How to add role-based emails to Mailchimp
If you import contacts into Mailchimp using Excel, CSV or copy-paste you may have issues importing role-based email addresses such as office@, support@ and so on. Fortunately there is a simple work-around. This video shows how role-based email addresses may be added to your Audience. Want more Mailchimp tutorials? Check out my other Mailchimp videos. […]
Get new leads easily with a Mailchimp survey
The ability to create a survey easily in Mailchimp is relatively new. Since the functionality was introduced I have used surveys for numerous activities including feedback from the hundreds of people that attended my live online Mailchimp meetups. I find the surveys simple to create and the reporting very good. In my advanced Mailchimp class […]
Turn leads into Prospects using Mailchimp
A question I sometimes get asked in my Mailchimp classes is how Mailchimp may be used in the sales funnel. Mailchimp can be used effectively in various parts of the sales funnel and in this video I show how prospects may be differentiated from leads in a Mailchimp Audience. In summary, email marketing is an […]