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Archives for January 2018

Sydney Mailchimp Class on 19 Feb. 2018

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We’ve scheduled a further Mailchimp course for February. Our classes on the 1st February and 1st March in Sydney are already full and therefore the further training. What you’ll learn in this Mailchimp training This class will teach you all you need to know to create and send effective email marketing with Mailchimp. The class […]

Filed Under: Marketing

Mailchimp open rates improve 18% through this simple change

I was contacted and asked by a Mailchimp customer as to why her campaign had very low open and click rates. Looking at the report for the campaign (a day after the campaign was sent) there were 98.9% successful deliveries but an open rate of only only 3.2% and a click rate of 0.2%. The […]

Filed Under: Marketing

Easily Speed up FileOptimizer Image Compression

I’ve used FileOptimizer for my image compression needs for many years. I’ve tried other image compressors such as Kraken.io, Compressor.io, TinyJPG, TinyPNG but FileOptimizer meets my needs best. I need to compress PNG, GIF and JPG/JPEG files for my email marketing and website purposes; faster loading images are essential for effective email marketing and webpage […]

Filed Under: General Technology

How to embed any Wistia video into WordPress

With a Wistia hosted video, it’s possible to alternate click on the video and click Copy link and thumbnail. This will give you some HTML similar to the following: If you then paste the provided HTML (as above) and save to the text section of your WordPress page or post editor you’ll get an image […]

Filed Under: WordPress

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Gary is a Mailchimp Expert and Partner. He delivers Mailchimp training and consulting services in Australia, New Zealand and Singapore. Gary presents at Mailchimp events and hosts the first, and only, Australian Mailchimp sponsored event. He is M.B.A. qualified from Henley Business School, U.K.

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